Compare opinions of world leading experts and influencers.

The Moral Pitch

Pitch Type:  Credibility 

The Moral Pitch suggests that the only reason why someone would disagree with you is that you are more moral than they are.

What's a Pitch?

A pitch is a label for a commonly used argument or persuasion strategy.

Blog Post on Pitches


The Catholic Church    Largest Christian Church
Prostitution does injury to the dignity of the person who engages in it, reducing the person to an instrument of sexual pleasure. The one who pays sins gravely against himself: he violates the chastity to which his Baptism pledged him and defiles his body, the temple of the Holy Spirit. Prostitution is a social scourge.

Jessica Alba    Actress, Celebrity, Beauty Icon
If you don't register and vote and make a difference, and hopefully change the bad things that are happening in our country, you are essentially just binding and muzzling yourself... We sign up for MySpace pages and Facebook pages, and download music off the internet. The least people can do is register to vote online, actually making a difference in their world, not just making their lives a little bit cooler.

Al Gore    Environmentalist, Former U.S. Vice President
We face a true planetary emergency. The climate crisis is not a political issue, it is a moral and spiritual challenge to all of humanity.

Craig Ferguson    Entertainer, Late Late Show
If you don't vote, you're a moron. Alright? ...Voting is not sexy. Voting is not hip. [...] It's not a movie. It's not a videogame. All the kids hate doing it. Frankly, voting is a pain in the ass, but [...] it is your duty to vote! "Duty?". The foundation in this democracy is based on free people making free choices. So, young people, if you can't take your hand out of your bag of Cheetos long enough to fill out a form, then you can't complain when we wind up with President Sanjaya!

The Catholic Church    Largest Christian Church
Both the Magisterium of the Church, in the course of a constant tradition, and the moral sense of the faithful have been in no doubt and have firmly maintained that masturbation is an intrinsically and gravely disordered action.

Bono    Singer, Celebrity Activist
There was abuse of aid for 25 years, even longer. ... It can be argued that aid has propped up dodgy regimes, even recently. But that is getting less and less true, and more people are getting smart as to how aid is spent and distributed. I don't believe that a laissez-faire approach to the problems of Africa will finally sort itself out. We cannot leave the people in their hour of need, let the government fall, let there be chaos. ... This position is understandable, but completely immoral.

Martin Luther King Jr.    Civil Right Leader
And even if he tries to kill you, you’ll develop the inner conviction that there are some things so dear, some things so precious, some things so eternally true, that they are worth dying for. And I submit to you that if a man has not discovered something that he will die for, he isn’t fit to live.

George W. Bush    United States President 2001-2009
My Administration published its first National Drug Control Strategy in 2002, inspired by a great moral imperative: we must reduce illegal drug use because, over time, drugs rob men, women, and children of their dignity and of their character.

The Catholic Church    Largest Christian Church
Drug abuse impoverishes every community where it exists. It diminishes human strength and moral fibre. It undermines esteemed values. It destroys the will to live and to contribute to a better society. Drug abuse is indeed a scourge, just as much as a famine, a drought or an epidemic. Every year it reaps an increasing harvest of human lives.

The Economist    Politics and Business Magazine
This week Gordon Brown refused to invite the Dalai Lama, Tibet's spiritual leader, to Downing Street but met him at the home of the leader of the Anglican church. That was a fudge to appease China, and is a genuine disgrace.

Peter Joseph    Movie Producer
In turn, free market capitalism in the form of free trade, uses debt to imprison the world and manipulate countries into subservience to a handful of large business and political powers. Apart from these obvious amoralities, the system itself is based on competition, which immediately destroys the possibility of large scale collaborations for the common good. Hence paralyzing any attempt at true global sustainability.

Michele Bachmann    US Politician, Republican
Emanuel wants doctors to look beyond the needs of their patient and consider social justice, such as whether the money would be better spent on someone else. This is a horrific notion to our Nation's doctors, but it is a horrific notion to each American because doctors believe, as Americans believe, that social justice is given out one patient at a time.

Peter Singer    Philosophy Professor
[The] approach to setting a value on a human life is at least closer to what we really believe — and to what we should believe — than dramatic pronouncements about the infinite value of every human life... Though such feel-good claims may have some symbolic value in particular circumstances, to take them seriously and apply them — for instance, by leaving it to chance whether we save one life or a billion — would be deeply unethical.

Thinking Girl    Blogger
...nothing is honest in this world anymore! ... At least, not when it comes to sex. ... Maybe I’ll start a business of my own ... and instead of teaching men sleazy tricks to get into a woman’s pants, I’ll teach them how to actually treat women with respect. But, oh, wait – a business like that won’t make any money! The ones that make money are the ones that teach men to trick women. Because apparently, some men would rather learn how to trick a woman than learn how to be respectful and genuine.

George W. Bush    United States President 2001-2009
The union of a man and woman is the most enduring human institution, honoring -- honored and encouraged in all cultures and by every religious faith. Ages of experience have taught humanity that the commitment of a husband and wife to love and to serve one another promotes the welfare of children and the stability of society. Marriage cannot be severed from its cultural, religious and natural roots without weakening the good influence of society.

Bill Bradley    U.S. Senator
Good health is a blessing, not a guarantee, but good health care is a right and it's up to use to ensure that right for every American.